- Develop, organize and execute marketing campaigns for the assigned brand in line with brand marketing objectives and goals. • Propose marketing strategies which combine all marketing mix such as product, pricing, positioning and promotion to achieve business plan. • Plan and execute digital marketing campaigns in (but not limited to) social media. • Manage multiple social media accounts, planning social media posts. Proficiency in copy writing is a huge bonus. • Establish and maintain close relationship with associates such as principles, media, KOL and public • Monitor, measure and report performances of all campaigns and assess against goals (ROI and KPIs). • Work closely with designers, suppliers and production on matters related to creation, development and improvement of marketing materials. • Work closely with the Sales Team to develop Sales and Marketing Funnels. • Ensure all retail stores visual merchandising is in line with brand primary and secondary focus. • Manage budget and calculate investment decisions within the limit of allocated budget. • Assist in the development of new/existing products and markets in order to contribute to the achievement of the business unit and marketing objectives. • Conducting competition research and market analysis to identify the target audience. • Undertake any ad-hoc assignments as and when required. • Job portfolio (Female brands): Cosmetic brands, Body care brands [Apply now at https://my.hiredly.com/jobs/jobs-malaysia-mandom-malaysia-sdn-bhd-job-brand-marketing-executive-senior-executive-0] ; Requirements:- -Candidate must possess at least a Bachelor's/Professional Degree in Business Management/Marketing/Communication, or any related field. -At least 2 years of working experience (Executive) within marketing department in multinational FMCG companies. Experience in beauty (cosmetics, skincare and fragrance category) particularly. -Proficient in English and Bahasa Malaysia. Other languages would be a plus. Computer literate and proficient in MS Office. -Social Media Savvy, must be well-versed with TikTok, Instagram and Facebook and YouTube in particular. -Write copy and content for marketing materials are crucial. -Aware and stay updated on industry trends and competitor activities to ensure a competitive edge - related with beauty, cosmetics and personal care online and offline.
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