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Content & Klaviyo Specialist

Full Time

MYR 4,000.00 - 6,500.00

Middle Level

3 years experience

Advertising/Media Planning (Management)

(Hybrid) 50000 Kuala Lumpur, Kuala Lumpur, Malaysia

Content & Klaviyo Specialist

(Hybrid) 50000 Kuala Lumpur, Kuala Lumpur, Malaysia

Job Description

We are currently hiring a Creative Content & Klaviyo Specialist to support one of our international lifestyle e-commerce clients. This role plays a critical part in managing email marketing campaigns, producing high-quality creative assets, and ensuring consistent visual branding across digital platforms. This position is ideal for candidates with strong creative design capabilities, email marketing experience using Klaviyo, and a passion for delivering visually compelling content in a fast-paced e-commerce environment.

Key Responsibilities:

Email Marketing Management (Klaviyo)

  • Manage and execute end-to-end email marketing campaigns using Klaviyo, including planning, designing, building, and scheduling campaigns and automated flows
  • Develop and maintain email templates aligned with brand guidelines and marketing objectives
  • Create and manage customer segmentation to improve campaign targeting and engagement
  • Monitor and optimize email performance, including open rates, click-through rates, and conversions
  • Ensure all email communications are visually appealing, technically accurate, and aligned with brand tone and messaging.

Creative Content Development & Digital Design

  • Design high-quality digital assets for email marketing, website content, and social media platforms
  • Create visually engaging graphics that align with brand identity and marketing campaigns
  • Maintain consistency across all digital touchpoints and marketing channels
  • Develop creative content to support product launches, promotions, and brand campaigns

Paid Social Media & Motion Graphics

  • Design static and animated creatives for paid advertising on platforms such as Meta, Instagram, and TikTok
  • Produce motion graphics, animated content, and short-form video edits to support marketing initiatives
  • Create GIFs and engaging visual elements to enhance email and social media campaigns
  • Ensure creative assets are optimized for performance and audience engagement

Visual Storytelling & Brand Development

  • Select, edit, and enhance lifestyle imagery to reflect brand identity and positioning
  • Translate brand messaging into visually compelling creative assets
  • Support brand storytelling efforts through engaging and aesthetically consistent content
  • Ensure all creative outputs align with brand standards and visual direction

Collaboration & Project Coordination

  • Work closely with the Head of Brand & Creative to execute creative strategies and campaigns
  • Participate in creative planning, brainstorming, and campaign development
  • Manage multiple creative projects while meeting deadlines and quality standards
  • Communicate clearly with internal stakeholders to ensure project alignment and timely delivery

Job Requirements

Education

  • Diploma or above in Graphic Design, Multimedia, Marketing, or a related field is preferred
  • Candidate with stronger skills will be given priority consideration regardless of educational background

Experience

  • Minimum 3 years of experience in creative design, email marketing, or digital marketing
  • Proven experience managing email marketing campaigns using Klaviyo is highly preferred
  • Experience working with e-commerce or lifestyle brands is an advantage

Technical Skills

  • Strong proficiency in Klaviyo, including campaign creation, flows, segmentation, and automation
  • Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, and After Effects
  • Ability to create motion graphics, GIFs, and short video content
  • Strong understanding of email marketing best practices and digital marketing principles
  • Knowledge of social media creative requirements and digital advertising formats

Soft Skills

  • Strong creative thinking and visual design skills
  • Excellent attention to detail and quality
  • Good communication and collaboration skills
  • Ability to work independently and manage multiple projects
  • Strong time management and organizational skills

 

Required Language

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Skills

Required (Must) Preferred (Add-on)
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